Join Gil Jimenez, multi-solution architect at Adobe, for a jam-packed session on "all things audience". Identify the wide variety of audience types, their multiple sources, and different optimal use cases across Adobe Experience Cloud; understand how to use mbox trace to show audience profiles; create personas and build audiences for different devices.
This session will dive deep into possibilities on how to drive the most relevant experiences to strategic audiences for your organisation's improved engagement and ROI.
Adobe Target Basics Webinar - Part 2 on Best Practices in Audience Segmentation
Wednesday, June 26, 2019 | 8:00am - 9:00am PT
Join us and learn
Click here for Adobe Target Basics webinar – Part 1 on Best Practices in Audience Segmentation
Gil is a multi-solution architect experienced in the enablement and user adoption of digital marketing technologies. His expertise lies in planning and implementing cross-channel digital marketing initiatives and aligning overall solution architecture to enterprise digital marketing strategies.